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No Story, No Glory; measured and proven by storytelling | by Futurists Club Team | Futurists Club by Science of the Time | Medium
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richard shotton on Twitter: "The financial value of great copywriting - a brilliant experiment by Rob Walker on eBay Via @42Courses https://t.co/6UJYpkULoN https://t.co/zwXvJ1o1ZE" / Twitter
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Rob Walker's Significant Objects demonstrate the importance of storytelling in marketing – SEO & Web Design Company Bromley Kent & London Blue Square Management
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Demand Spring - The Science behind Storytelling: What the Significant Object project teaches us about Marketing Communications
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Significant Objects: Grote, Jason, Glenn, Joshua, Walker, Rob, Baker, Nicholson, Lethem, Jonathan, Panter, Gary, Gibson, William, Andersen, Kurt, Goldberg, Myla, Katchor, Ben, Cabot, Meg, Frauenfelder, Mark, Greenman, Ben, Heti, Sheila, Jackson, Shelley,
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A tangible demonstration of the power of storytelling: The significant objects experiment — Treeshake
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